Friday, September 09, 2011

Maybe they need a Dime Menu instead of dollar

Welcome to the new America, where fast food has replaced US STEEL, GM, Pratt and Whitney, Allis Chalmers, and DuPont, and that’s the GOOD news.

McDonald’s Corp (MCD.N) reported a lower-than-expected rise in global August sales at established restaurants on Friday on a steep drop in Japan and a lull in new product launches in the United States.

The world’s largest hamburger chain, whose shares fell more than 4 percent, said sales at restaurants open at least 13 months rose 3.5 percent worldwide. Analysts polled by Thomson Reuters were looking for an increase of 4.3 percent.

Same-restaurant sales rose 3.9 percent in the United States, while analysts had expected a 4.0 percent gain. In Europe — McDonald’s largest market — the company reported an increase of 2.7 percent, missing analysts’ expectations of a 4.7 percent increase.

To help increase sales, McDonald’s has relied on new products like breakfast oatmeal and a beverage overhaul that has included the introduction of fruit smoothies and other drinks.

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